Do You Know Who Makes Cinnamon Toast Crunch?

Not all people know who makes cinnamon toast crunch, and we are here to let you know that! The cereal, which debuted in 1984, seeks to replicate the flavor of cinnamon toast in a crunch cereal shape. But then, you’d like to know who the manufacturers are right?

Cinnamon toast crunch is a brand of breakfast cereal produced by General Mills and Nestlé. The cereal is made up of little squares or rectangles of wheat and rice that have been dusted with cinnamon and sugar. Because of its rice content, it makes “snap” sounds when immersed in milk, similar to Rice Krispies.

In this article, we are going to talk about its history and who makes Cinnamon toast crunch. To know more about this favorite snack of yours, stay with us!

The History Behind Cinnamon Toast Crunch

Originally, the cereal was simple squares, but it now has a “cinnamon swirl” color in each piece. After receiving the concept from an unknown youngster in General Mills’ “tell us your best idea for a cereal” radio contest, scientist John Mendes and General Mills associate product manager Elisabeth Trach created the cereal.

As a Grand Prize, the youngster received a set of Hot Wheels toys. Beginning in 1985, the mascots were three animated bakers, one of them was named Wendell. The other two bakers, known as Bob and Quello, appeared to be much younger than Wendell.

Then, Cereal Partners launched the product to the United Kingdom and Ireland in 1998 as Cinnamon Toast Crunch, the same name as the popular North American cereal brand. Later] the name was changed to Cinnamon Grahams, comparable to Golden Grahams, another Nestlé product.

Are General Mills a Good Company for Food?

Its mission is to create food that the entire globe enjoys. This fosters consumer connection and trust, while the concept of service fosters employee engagement.

General Mills is committed to its Consumer First strategy, which entails intimately understanding our consumers’ needs and lives and acting promptly to address those requirements through their diverse array of products. And, since acquiring Blue Buffalo, they’ve broadened the meaning of Consumer First to include all members of the family, including the furry ones.

Over time, the company has continued to adapt and improve its portfolio in order to better serve its customers and generate growth.

What are the Companies owned by General Mills?

General Mills is a consumer food corporation that sells its products to clients in over 100 countries across six continents through retail sales, convenience shops, and food-service distributors. Many General Mills items, such as cereals, soups, pizzas, and desserts, are sold at grocery shops in the United States.

Here are some of General Mills’ past and new enterprises.

The Blue Buffalo

Blue Buffalo Pet Products, Inc. is General Mills’ most recent acquisition. The company was purchased for $8 billion in April 2018. General Mills has surpassed Blue Buffalo to become the market leader in the Wholesome Natural pet food category.

Annie’s Inc.

In October 2014, General Mills purchased Annie’s Inc. Annie’s is an organic food company that was created in 1989 by two co-founders who wanted to create an organic macaroni and cheese product for families.


In 2001, General Mills completed its acquisition of Diageo PLC’s Pillsbury division. Pillsbury continues to manufacture a number of well-known food brands, including Old El Paso Mexican food, Green Giant veggies, Progresso soup, and Yoplait yogurt.

In addition, the brand is well-known for its biscuits, cookies, and Bisquick breakfast items.

Is shrimp used in Cinnamon Toast Crunch?

No. While the ingredient list is lengthy and complicated due to General Mills’ use of industry-standard and proven nutritionally devoid enriched white flour and chemical powders or synthetic sugars.

The laboratory-produced vitamins and minerals are also precise in quantity to meet the government’s minimal guidelines- the product does not contain shrimp.


Sugar, Rice Flour, Canola Oil, Fructose, Maltodextrin, Dextrose, Salt, Cinnamon, Trisodium Phosphate, Soy Lecithin, Caramel Color BHT has been added to preserve freshness.

As the copied list above shows, General Mills does not claim any ocean-going animal, vegetable, or byproduct. That doesn’t imply it doesn’t exist. Cross-contamination occurs, and the presence of crustaceous material is not denied.

It does, however, contain dextrose, synthetic glucose, and maltodextrin, a chemical abnormality used to force weight growth. Both can and are derived from corn, as is dextrose.

Are cereals that are sweet and flavorful like Cinnamon Toast Crunch bad for you?

Sweet and savory do not have to be synonymous with unhealthy. Do you consume Cinnamon Toast Crunch at least once a week? Or do you eat the full box with a quart of milk before going to bed? One option is likely to result in a better end than the other.

It is essentially a blend of mild cinnamon and sugar. Sweetness is one of the first and most powerful tastes to emerge. But if we talk about the specific ingredients, Sugar, Rice Flour, Canola Oil, Fructose, Maltodextrin, Dextrose, Salt, have been added to preserve freshness.

Frequently Asked Questions (FAQs):

Where is the Cinnamon Toast Crunch factory?

After some investigation, we discovered that the crunches are manufactured at the General Mills mill in Albuquerque, New Mexico. The crew there, in particular, provided a little view into the area of the factory that produces Cinnamon Toast Crunch.

Does Nestle Own Cinnamon Toast Crunch?

Nestle has introduced a new Cinnamon Toast Crunch-flavored milk as part of its sensations line. But it’s not the owner of Toast crunch yet. The company describes it as “tasting just like an epic blend of cinnamon and sugar bliss with touches of toasted cereal.”

Is Cinnamon Toast Crunch the best cereal?

According to the ranking, the best cereal to start the morning is Cinnamon Toast Crunch. Cinnamon Toast Crunch was chosen as the preferred cereal by more than 72% of votes.

What is the best-selling cereal 2022?

The best selling ones are as follows-
General Mills Gluten-Free Honey Nut Cheerios Cereal.
Kellogg’s Special K Breakfast Cereal, 3-Pack.
QUAKER Life Breakfast Cereal.

Who is the richest cereal company?

In 2018, Kellogg’s, which was founded more than a century ago, produced more than half of its global net sales in the United States. It is now known to be the richest company in 2021.


It’s never late to grab your favorite food, right? We have talked about the Cinnamon toast crunch and from where it came. Now it’s your time to ask questions and know everything about your intake!

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